New Factory Wednesday
Time & Location
About The Event
Topic: What every startup company should know about trademarks and brand risks, and how to minimize legal costs in protecting trademarks
Description: Brands are increasingly important assets for businesses in all industries, often being the most valuable financial asset of a company. Trademarks enable companies to have legal ownership of their brand. Come to hear what a startup company should know about trademarks and how to make smart decisions that can save you a lot of money.
About the speaker: Erkki Holmila has over a decade of experience in advising companies of all sizes, from small startups to many of the world's largest brands. He has previously been in leadership positions (senior partner, board member) in Finland's largest IP law firm, and has repeatedly been recognized in the leading IP journal, World's Leading Trademark Professional for five consecutive years. Since 2016 he has been practicing in his own startup law firm Ipriq Intellectual Property Law. Ipriq is focusing in offering trademark related legal services online. Ipriq's first products are Tavaramerkki.fi, and Reggster.com, sites that enable companies to protect their trademarks.
RELEVANT CONTENT + OPEN MIC + COFFEE & COOKIES
New Factory Wednesday is a community event dedicated to startups. We provide interesting and relevant content in the areas of business, lean startup, legal, branding and other topics so needed for startup growth. After the content part, we have an Open Mic session and networking Coffee & Cookies.